Caroline Jameson

Caroline has over 15 years of international experience on leading global brands. Initially working for Unilever, she ‘jumped the fence’ to Ogilvy & Mather based in Moscow and grew the Unilever business in Eastern Europe before returning to London to launch and roll out Dove Deodorant across Europe. Then it was off to The Netherlands for M&Ms, i-mode 3G and Sanex before returning to the UK. She has been consulting across a broad range of sectors since 2005.

Caroline’s expertise is delivering insight-led brand strategies, creating engagement and implementing  profitably.

What do you love about consulting?
'The opportunity to work on a broad variety of businesses with different personalities and applying expertise and experience to solve clients challenges.’  

Caroline is happiest consulting when:
‘Connecting different sets of associations that lead to a solution that wasn’t apparent before... then driving out the value.’

Favourite Triniti value:
‘Keep it straightforward - and work on the philosophy that solutions need to be easy to explain and practical so they can be readily adopted by the business.’